Ravenwerks Business Information Blog

How I Made My First $100 Online

2008-07-03T09:47:00.000-07:00

I’ve never really separated “online” from “real life.” The internet is just another vehicle. Would you say that you made $100 from the postal service if that was your means of advertising, taking orders and shipping products? A business is a business. That said, here’s how we made our first $100 “online.”

Years ago, as my husband and I studied for our advanced degrees (his in International Business, mine in Adult Education and Distance Learning) we wrote a lot.

We wrote papers, dissertations, theses and essays. We did a lot of research and interviews. Just by virtue of the amount of writing we were doing, and the quality of people we were interviewing and researching, some of the materials we wrote turned out to be pretty darned good. They were too good to just file away and never be seen again. In a lot of cases, we could see that people might be able to save themselves a lot of time and hassle if they had this information handed to them in a neat format, rather than learning things the hard way, as we did.

We were also experimenting with web technology at the time, so we built a very simple website that organized our articles into topic

Global business
Leadership
Teamwork
Marketing
Etiquette and Communications
Customer Service
Technology
Finance
Small Business and
Aviation & Travel

It may sound like a strange collection of topics, but we’ve found that many people who are interested in one of these topics is often interested in another.

Thus, Ravenwerks was born.

We had no idea how to “monetize” the site, and our first objective was simply to monitor traffic for fun. We had little informal competitions about whose articles were more popular. (My article on etiquette usually edge out John’s on International Business and Finance, which is a constant source of glee for me.) We did some search engine optimization and experimentation with meta tags to see what would happen. We were doing great, and getting lots of traffic, and said to each other many times in the ensuing months that we should DO SOMETHING with all this traffic. We’d heard about many people making money on the Internet. While I was between jobs, we experimented with affiliate programs and with EBay. We made almost nothing with the affiliate programs. We made some money selling the stuff out of our basement, but we quickly qualified our demands of our “dream retirement job” as something that would not involve inventory, shipping or returns.

The breakthrough came when I was using Google’s search engine optimization tools, and happened upon the Adsense program. I was skeptical because of our experiences with the affiliate programs, but I put the code on one of our page, anyway.

The Adsense program involves a set of tools that allows you to customize an advertising space on your website. Using simple tools, you designate the size, colors, whether you want display or text ads. The weird par t is that you have no idea what ads will actually show up on your web pages. You are handing control of that small space, within the parameters you specify, to Google.

By some bizarre magic, Adsense evaluates your web site and places ads that are relevant based on your web site content. I have no idea how it works, and frankly, sometimes a rather weird match shows up. Occasionally you’ll get something regarding power tools on an etiquette article. But for the most part, the ads that show up are relevant.

Another nice feature of Adsense is that they have a monitoring page where you can log in and see, real time, how much money you’ve made that day, week, or month. You can run custom reports, export to Excel, and so forth. We became addicted to watching the reports.

We immediately made over $10 in one day! I was thrilled.

Our site was built with Dreamweaver templates, so it was fairly simple to add the Adsense code on all of the pages in our site. In our first month, we’d easily made $100. We’ve made as little as 9 cents per day, and as much as $18.37; but we can pretty much count on it for $100 -$200 per month. This is not much, certainly not enough to quit one’s day job, but it’s almost entirely passive income from articles and papers that would otherwise be lying around useless. We occasionally contribute a new article or blog to keep the site fresh, and we’ve met a lot of very nice people who write to us for advice on various matters.

In watching the traffic, I’ve discovered niches that lead to other business ideas. As an example, I’ve found that etiquette and international business travel for women makes a nice intersection that is absolutely fascinating. People have questions – should a woman pack a business suit with a skirt or with pants (or a burqua, for that matter!) for a business trip to Oman? More and more women are traveling to the Middle and Far East on business. I’ve started interviewing women (and men) who are frequent business travelers to these areas and am writing a book, organized by city. I’ve started a new web site (connected to the old one) to monitor and generate interest.

Making money online, at least for us, has not been quick or easy. Like any other business, you get rewarded for providing real value to real people. The internet just makes that simpler and easier.

Feedback on Small Business Article

2008-06-22T21:03:00.000-07:00

Thanks for the article on small businesses! It was concise, easy to read and simple to follow.

It was also relevant in the sense that it reiterated the need for small business to be professional in their outlook, and not use their being small as some sort of excuse to 'get away' with minor mishaps. (If that doesn't sound too harsh!)

Thanks again,

Will
___________________

Will -

Thanks for the day-brightener! The article was a bit of a rant, but I enjoyed writing it.

Paula Williams
www.ravenwerks.com
Committed to Your Success

Headhunter Etiquette

2008-06-18T20:49:00.000-07:00

Hello,

There is one scenario that I’ve been wondering about which wasn’t covered in the article. (Etiquette for Job Hunters) A work colleague was asked if she knew anyone who was interested in an open position (by a headhunter). She thought of me and emailed me the headhunters name & contact information.

Is it inappropriate to call and ask for more information so that I may edit my resume? Or should I just send my resume and cover letter? I think this would be particularly useful. Since my gut tells me it’s 50/50. There are pro’s and cons to both sides.

Kindest Regards,

______________

Dear C,

I would agree with the 50% of your guts telling you to call the headhunter.

You will have the opportunity to introduce yourself, ask questions, and fine-tune your resume and cover letter, if you use one. You can simply say “Alice told me that you were looking for a person to fill a _____ position and I wanted to let you know of my interest in that field.”

Your resume will be much more targeted and relevant if you are able to ask questions about the opportunity beforehand, and it allows the headhunter to give you more information and ensure you’re a good fit for the potential position.

As an FYI, it’s not a bad idea to cultivate a networking relationship with headhunters, even when you’re not looking for a job. If you’re in a position to know a lot of people in your industry, you will always know of someone who needs a position filled or someone who needs a job, and headhunters are always glad to have sources of information. Help them out when you can, and don't be bashful about asking for help when you (or a colleague) needs assistance they might be able to provide.

Best wishes, let me know how it turns out!

-Paula Williams
www.ravenwerks.com
Committed to Your Success

Has the War In Iraq Been a Success? It’s a Matter of Point of View.

2008-06-10T11:50:00.000-07:00

We’ve heard that there are two sides to every story. To every really complicated story, there are hundreds, or even thousands, of “sides.” A couple of the more credible but apparently polar opposite points of view:

New York Post, June 9, 2008 – Arthur Herman

America has won, or is about to win, the Iraq war.

The latest proof came last month, as the Iraqi army - just a few months ago the target of scorn and abuse from Democratic politicians and journalists - forcefully reoccupied three cities that had served as key insurgency bases (Basra, Sadr City and Mosul).

Sunnis and Shias alike applauded as their nation's army compelled insurgent militias to lay down their arms. The country's leading opposition newspaper, Azzaman, led the applause for the move into Mosul - a sign that national reconciliation in Iraq is under way and probably irreversible.

USA Today, June 10, 2008 - Lolita C. Baldor, Associated Press

Uncertainty over Iraq security pact could outlast Bush's term

WASHINGTON — The Bush administration is conceding for the first time that the United States may not finish a complex security agreement with Iraq before President Bush leaves office.

Faced with stiff Iraqi opposition, it is "very possible" the U.S. may have to extend an existing U.N. mandate, said a senior administration official close to the talks. That would mean major decisions about how U.S. forces operate in Iraq could be left to the next president, including how much authority the U.S. must give Iraqis over military operations and how quickly the handover takes place.

So which is true? Probably both. So how do you measure success of a complicated project? We can learn a lot from the Iraq war that we can apply in project status meetings!

Define (and communicate) the mission, goals and objectives as simply as possible. If we all agreed on what the mission, goals and objectives were for the Iraq war, we’d have some common ground. Unfortunately, there are many different thoughts about what those objectives are and which of them are most important among international entities and even within the U.S. government. You may never get consensus, but if you don’t lay out what success is supposed to look like before you get started, you’ll never be able to know or communicate when you’ve achieved it.
Use the same metrics. If you measure things a different way each time, you have no basis for comparison. Different groups use different metrics to prove their own point. In your projects, you have the advantage of agreeing beforehand with the stakeholders about what metrics will be used and how they will be measured.
Use relevant metrics. From listening to many demonstrations, the number of U.S. casualties is the only important metric for how we’re doing in the Iraq war. But some of the bloodiest conflicts in human history were also seen by history as great victories when measured by other metrics. (Defending against the Nazis in World War II, for example.)
If you need help with metrics, see Measuring Results - Are We There Yet?
Know when you’re done. Set clear criteria for ending the project – whether it’s a success or failure, it will have to end sometime, and this is best done at logical decision points, rather than by inertia. This is easier for most of us than it is for the strategists of the Iraq war. Since “terrorism” has existed since the beginning of human history, it is not likely to end. So the “War on Terror” is, by definition, unwinnable.
For more help on killing projects that go south on you, see Making Good Kills - Stopping Projects, Quitting Jobs, Terminating Employees, and Other Necessary Failures

It’s easy to second-guess and armchair-quarterback. John and I have mixed feelings (as most couples probably do) about the Iraq War, and I often have mixed feelings myself, depending on the news, which inevitably comes from different points of view.

It certainly gives us a good example, though, of how success of a “project” can become a very subjective thing.

One thing we agree on is that we are very grateful for the men and women serving in our armed forces. If you have served in the military, thank you for your service. If you’re a family member or loved one of a service member, thank you for your service as well.

Getting More Done by Not Going To Work

2008-06-06T14:03:00.000-07:00

I have the best boss in the world.

She doesn't let the trappings of authority get in the way of reason and practicality.

As a product manager, I attend a lot of meetings during the week. I also accrue a lot of action items from the meetings, and I'm responsible for doing long-term planning and strategy that is hard to do in a cubicle with a lot of distractions.

About a month ago, I started working at home on Thursdays. This happened to be the day that was lightest on meetings, and the one regular meeting I have on Thursdays is a call-in with people in another city, anyway. So for the last month my productivity has gone through the roof. And I'm more relaxed and have more time for people at work.

Now everything I come across that requires concentration and doesn't require collaboration with others goes on my "Thursday List." This includes at least an hour of brainstorming and future planning that would NEVER get done if I were in the office. I get a lot of items checked off my list on Thursdays, since I have almost eight hours uninterrupted (I do answer the phone and check email several times during the day so that I'm available for those weird little emergencies that always happen.) And I'm less stressed about getting work done during the week, so I'm free to linger and chat after meetings and I'm more welcoming to visitors to my cube who drop by with an idea or a concern.

As we all know, those conversations are often the most enlightening and valuable part of the day.

The expensive gas I save, the fact that I'm not adding to the summer smog, the extra hour that I'm not spending in my car, and being able to work in jeans and sneakers is a beside the point as far as my boss is concerned, but it means a lot to me!

For some tips on how to make telecommuting work for you, see Virtual Teamwork - Long Distance Collaboration on the Ravenwerks site.

Have a great day!

Why taking time to celebrate is worth the time and money

2008-05-29T16:39:00.001-07:00

DSC03048
Originally uploaded by paula.williams

My son graduated last night. Some of his contemporaries (and these are high school kids I'm talking about) felt that "walking down the aisle" was an unnecessary formality - they just wanted the diploma.

Of course, I'm a bit biased because it's my kid, but I am SO GLAD we had the opportunity to show up, yell really loud when his name was called, and show support for the achievements these kids have made.

We have little victories every day, as do our families and our co-workers. Taking time to celebrate is not a luxury, it's a necessity. Celebrations mark occasions, show appreciation, draw attention to our achievements, and encourage others to achieve.

Celebrations give us something to shoot for, and give us a memory (including sights, sounds, tastes, smells and everything) that keep us going through the tough times.

Ask Neil Diamond and Tiger Woods why Practice and Persistence Is Worth More than Talent

2008-05-22T12:51:00.001-07:00

I was having quite a day yesterday. Things had been coming easily to me lately and I was feeling sorry for myself when a couple of planned events fell through and I found myself having to work harder than I liked to get things to work.

We all admire celebrities - people for whom things seem easy. The ZZ Top hit about two laborers who catch a glimpse of a musician on MTV would have us believing these people get their "money for nothing and their chicks (or whatever) for free."

The real story is not so easy. There is not much evidence to substantiate that long-term success is easy for anyone. Those truly great musicians and athletes, truth be told, work pretty dang hard.

After the ZZ Top song, the radio I was listening to on the way to work this morning played a Neil Diamond song from his new album. The DJ mentioned something I didn't know - at the age of 67, after more the 47 years in the music business and producing more than 37 albums, countless singles, concerts, tours, and show-biz appearances, no one can argue that Neil Diamond is a huge success. But the one thing that had always eluded him was a number-one-ranked album. Until now.

On May 15, 2008, the Billboard Hot 200 listed Diamond's album, Home Before Dark, at number one, marks the first chart-topping album of Diamond's storied career.

By the time I got to work, I was thinking, but what about younger artists and performers, like Tiger Woods? Surely he was born talented! I looked him up on Wikipedia.

According to most sources, Woods was a "child prodigy" In 1978, (at the age of three) he putted against comedian Bob Hope on a television appearance.

As it turns out, he'd been put in more hours on the driving range and the golf course than most hobbyists do in a lifetime by the time he was 14 years old. His famous dad sawed off a club for him at 9 months, and got him a professional coach when he was four.

At age 20 in 1996, Woods became the first golfer to win three consecutive U.S. Amateur titles and won the NCAA golf championship.

Okay, so both of these guys were dang hard workers. I guess I'd better quit whining and get back to work! :-)

Have a great day!

-Paula

American Idol, EBay and Other and Tales of Rampant Capitalism and Democracy

2008-05-12T13:54:00.000-07:00

Last Friday, while driving around Salt Lake City, (where we live) my husband and I saw huge banners and signs on businesses congratulating David Archuleta, the American Idol finalist who is also a high school student at Murray High School. Traffic was tied up all over town by cars with orange balloons and pedestrians with orange T-shirts emblazoned with David’s name and slogans of support.

They had a pep rally at the high school, a hot air balloon ride to a nearby stadium where David sang and was presented with awards and basically adored by his millions of screaming fans.

The best part of this story is that David seems like such a nice, ordinary kid. When Ryan Seacrist asked him to join the group he thought was “safe” from elimination from the show, this young gentleman sat down right there on the stage rather than pass judgment on his fellow contestants.

This is a purely human story, with purely human characters. But what makes this possible is the technology that allows millions of Americans to cast votes, real time, to make their opinions heard. I think people probably have more faith in the system that tallies votes for American Idol than they have for the system that elects our presidents – probably because the system is so transparent and so immediate.

More than 30 million votes are cast, and although there are some problems (people can vote as many times as they can push the right buttons on their cell-phones during a 2-hour voting period) people apparently get a big charge out of having a say.

John and I experimented last summer with eBay, we sold a mobile home that John had inherited and a lot of used books that were taking up too much space. In three months we became PowerSellers and we were thrilled to rack up the 158 positive points on our feedback profile. All of our feedback is 100% positive, by the way – which is very hard to do – imagine meeting 158 random people and making ALL of them happy!) We earned a cute little turquoise star and really feel like we’ve accomplished something worthwhile, when really all we did was clear some space in our basement and make some new acquaintances.

The great thing about eBay is that technology allows it to be so transparent and immediate. You can see, real time, who has the thing you’re wanting to buy. You can find out how long the seller has been selling, and you can see how people rate their transaction with that seller. You can see the prices change as people cast bids.

Technology makes it possible to gauge public opinion on any topic. You post your reactions on forums on any topic – from American Idol to EBay to the current political situation in Darfur to the Presidential Election.

How can this help your business?

According to Charlene Li in her book Groundswell: Winning in a World Transformed by Social Technologies you can very powerfully use social networks and related technologies (YouTube, blogs, social networking sites, podcasts, etc.) to reach new consumers, address consumer problems and objections, and place your product or service right where it’s needed when people are most ready to make a purchasing decision.

In about fifteen minutes, without spending any money, you can review your Customer Relationship Management systems and processes – Our CRM Demystified – Customer Relationship Management isn’t Magic article can spark the thought that will let you harness immediate feedback and transform your business!

Let us know what you've tried and what's worked for you.

Best wishes, (and Happy Monday!)

-Paula

Mastermind Groups

2008-04-24T10:57:00.000-07:00

If you've read Napoleon Hill's classic "Think and Grow Rich" or any of the more modern books that refer to it, you've probably heard about Mastermind Groups.

I highly recommend finding a group of like-minded individuals in your area that can meet in person (this is one of those situations where "virtual" just isn't the same.) Each person gets some amount of time to present his objective, and a request for assistance from the group. This might be brainstorming solutions to a problem, resources for a project, or whatever.

The most important thing (and the most difficult thing) is finding people that you can trust and getting together regularly. Members can be from the same industry or different ones, we've found that the more different in background and philosophy the better. If you don't know anyone in your area, you might start by looking at meetup.com. Enter your zip code and the term "Mastermind Group" and you may come up with something.

The interaction gives everyone a good mental workout, and I'm constantly amazed by the synergistic solutions to problems.

Work at home agreements

2008-04-17T12:54:00.000-07:00

I was asked by a friend for input on a work at home agreement, and thought it might be helpful to our readers (those who work at home and those who manage people who do.)

A good work at home agreement could be a simple checklist or a more formal document, depending on the needs of your organization, but it should include most of the following, depending on the circumstances:

What days/hours of the teleworker's regular schedule can be worked at home?
Are they discretionary or mandatory? (If you're sharing office space it would be awkward if both showed up to work in the office at the same time.)
What tasks can be done remotely, and which need to be done in the office?
Under what circumstances should the teleworker be called into the office?
What hours does the teleworker need to be available by phone and/or email?
What meetings should the teleworker attend in person?
Will the company supply any equipment (laptop, phone, etc.)
Will the company reimburse for expenses such as phone calls, internet bills, faxes, postage, etc.?
Are status meetings or check-in points required? (This might be a good idea, especially for new teleworkers or new managers of teleworkers to ensure that objectives are being set and met.)
Is it okay if the teleworker works irregular hours? (Do you care if he's golfing all day and working all night, for example.)

The more of these things are worked out in advance, the less potential for issues later.

Best wishes,

-Paula

Comment on European & Indian meeting etiquette

2008-03-17T18:15:00.000-07:00

I received this letter from a reader and, upon reflection, have run across several instances where the theories presented in my article are contradicted. . . Would like to hear from other people with international experience.

-Paula

_________________________________

Hello Paula,

Thank you for the interesting and informative article located at: http://www.ravenwerks.com/global/europe.htm

One particular part I found interesting and opposite of a situation that happened this morning during a meeting. The situation made me uncomfortable and drove my desire to research international meeting etiquette.

The situation:

We are in a weekly managers meeting - video conference - between the US and Belgium. There are 4 managers (all of the same professional level) with me as the facilitator / minute taker. Our boss, who is a Director, was not present but wants the meetings to proceed without him if there are agenda items.

The boiling point:

One manager (originally from India, been in the US about 10 years) had hard feelings about a US manager’s management style. He had many pent up issues that seemed to burst from him. This put everyone on edge and it was very uncomfortable. The US manager apologized and tried to be courteous and diplomatic in taking accountability for communication heartburn. The Indian person kept going and it became very personal until the US person was on the defensive and couldn’t be civil. Others in the meeting were uncomfortable.

Article vs. today:

Under the section titled “Differences of Opinion” it is mentioned that US employees are more likely to have open arguments and air their feelings as opposed to Europeans who prefer being more discreet. In my business I find the opposite to be true in this case. The European and Indian both were in favor of “getting their feelings off their chest” while the US participants preferred to address this 1-2-1 amongst the two people in disagreement. If 2 people have an issue that doesn’t pertain to the whole group they should deal with it like adults.

I often find my European counterparts passionate about their work beliefs and they will often express their feelings of frustration opening among the group while the Americans sit calmly and wait for the end of their display of frustration.

That’s not to say Americans in my group do not show emotions or are not passionate about their working beliefs as well, but it seems less frequent, shorter bursts, and then it’s life as usual.

Sorry to babble, I just thought it was very interesting to realize that the observation I made during the meeting (and realized is often the case) varied vastly to the article in this aspect.

The article was spot-on for so many other aspects that I can relate to though. Particularly US employees multi-tasking during meetings and getting through topics as quickly as possible.

Thank you for the article and hearing my feedback,

Requesting a "Doggie Bag" in business lunch

2008-02-03T15:11:00.000-08:00

I have a question about business luncheons and dinners. Is it right or wrong to request a "doggie bag" if I was unable to finish my meal?

-SJ

The short answer is that we wouldn't recommend it. The long answer is that it depends on how you define "business lunch" or "business dinner."

If you are casually going out with co-workers and everyone is paying for his or her own meal, then by all means, request a box to take home your meal.

Of course, I'm sure you do your best to ensure you're not being disruptive of the conversational flow or making everyone late getting back to work or getting home! I'm sure you make the request discreetly and early in the meal so that the waitstaff can accommodate your request without causing a stir among your fellow diners.

What we generally call a "business lunch" or a "business dinner" is actually more of a meeting than a meal, in spite of appearances.

If you're dining with a client, or if your boss is footing the bill, then eating is the second (or third) purpose of the meal. You are there to do business. The meal is merely a pleasant distraction. In these cases, it's poor etiquette (and bad business strategy) to do anything that detracts from the business at hand. That would include poring over the menu while ignoring your guests, quizzing the waitstaff about ingredients of a dish, ordering anything complicated or disruptive (no flaming entrees!) ordering dessert if the timeframe doesn't allow for it, ordering alcohol unless that's part the business culture you're in, and, unfortunately, requesting a doggie bag.

2008-02-03T15:08:00.000-08:00

The Social Contract & Business

This piece was originally published in the ShopTooele Newsletter in Tooele, UT, but would be helpful to any small business owner in any community.

The marketplace obliges men, whether they will or not, in pursuing their own selfish interests, to connect the general good with their own individual success”

~ Edmund Burke (British Statesman and Philosopher, 1729-1797)

The hardest part of business is finding a way to match what you love to do with what other people will pay money for. Most of us have had times in our lives when economic reality has caused us to take jobs we didn’t like and exchange a portion of our time for a paycheck.

Being self-employed is a different kind of exchange. It’s harder to figure out, but its ultimately a more honest way of figuring out if you’re adding something of value to the community.

Sometimes a business doesn’t work because you’re not adding value that the community wants. We helped a friend open a store at the Gateway in Salt Lake City a few years ago importing handmade rugs from Iran and Pakistan. Many of the people who came in the store exclaimed over how beautiful the rugs were, but they didn’t see why they should pay $6000 for a rug, when they could go buy one at Wal-Mart for $100 or less. This is not a question of which rugs were more beautiful or which would be handed down to grandchildren, it was a question of perceived value in the mind of the customer. We were selling the wrong thing, or at least trying to sell it to the wrong people. Whatever the reason, we’d not done the market research to connect with the “general good” of the community we were doing business in. Our friend has since become much more successful with a shop in New York. The “general good” there is apparently measured by a different standard.

In any case, finding ways to serve the “general good” in Tooele is easier than it used to be. You can find demographic information online to find out the numbers, incomes, genders and ages of people here. The Chamber of Commerce does surveys of market needs. And you can always open your business to a larger audience by using an online channel in addition to selling locally.

Some resources:

U.S. Census Data

http://quickfacts.census.gov/qfd/states/49/49045.html

Municipal Research

http://www.muninetguide.com/states/utah/
municipality/Tooele.php

Community Profile

http://www.hometownlocator.com/City/Tooele-Utah.cfm

Amazing efficiency from such a small thing!

2008-01-27T17:22:00.000-08:00

One big difference I've noticed this year-

I'm working in an office again (last year I spent a lot more time working at home) and I noticed that I had gotten in the habit of leaving projects in stacks around the office. I could do that at home, because no one would disturb my work.

Being in an office, however, I've been more conscious of cleaning up. I've found that the discipline of cleaning up each evening, rather than taking more time (as I had thought) actually helps me be more efficient.

There are several reasons for this:

I come in each morning to a clean desk and tend to prioritize my work better (rather than working on the project that is the most prominently in my way.)
I leave each night with a clearer mind - having finalized, made a few notes, and put each folder away in my desk - this essentially moves the project from the foreground to the background of my mind.
As I pull out each folder and refamiliarize myself with its contents, I bring a slightly different perspective to the work as I would have if I'd left it lying as it had been when I worked on it last. In some cases, this presents new ideas and solutions I hadn't thought of before.
I feel better about having a clean office!

So, I've started to clean up the office at home as well. Amazing difference from such a small thing.

Trade Show Etiquette

2007-12-05T22:31:00.000-08:00

Sent: Thursday, November 29, 2007 3:35 PM
Subject: trade show etiquette

Could you settle a dispute between a client and I? He wants to send a letter saying “Thank you for visiting our booth. It was nice to meet you.” to attendees at a show on 10/16. I say it’s too late for thank you so we should send a different message. We look inefficient since we couldn’t get a form letter out in 6 weeks!!! What do you think?

Great web site, I enjoy reading your blog.

Pamela Bir
Your Computer Lady
Email: Pamela@YourComputerLady.com
“Your Bridge to Productivity”

Dear Pamela-

Thanks very much for your interest and your question. I love your signature image!

I agree that it’s too late to send a simple “Thank you.” If that was the intention it should have been sent immediately. But you could send a “We enjoyed meeting you at our booth and thought you might be interested to know that ______________” (fill in the blank with something timely, connected with a news story or press release, and relevant to your industry and likely to be of interest to your group.)

Your client probably spent a lot of time and money collecting contacts at the trade show and I agree that it would be unfortunate to let it go much longer without sending something to these contacts.

-Paula Williams
www.Ravenwerks.com
Committed to Your Success

Keeping One's Word - Out of Style?

2007-11-08T09:24:00.000-08:00

Am I the only one to encounter this more commonly in the last few years?

I've had many conversations with people from upper management to software engineers to facilities. I ask for something fairly simple and we negotiate and agree- whether it's to approve a purchase, complete a network diagram or fix a light switch. They enthusastically agree to do what I ask by a specific time. The specified time comes and goes and the task remains undone and I hear nothing from them.

Granted, everyone is busy, but they knew that at the time they agreed to the task. And granted, things come up. But what's wrong with picking up the phone and letting me know that they'll be delayed or some conflict came up?

Weren't these people raised by parents who taught them to keep their word? Doesn't everyone still say that it's best to underpromise and overdeliver? Did I miss a memo?

Shouldn't Meetings be Held During Worktime?

2007-08-24T23:20:00.001-07:00

Hello paula,

im on my way to CA, so thank you for your guide.

Efficient companies often schedule meetings before 9:00 a.m. and after 5:00 so as not to interfere with "work time."

but meetings are work, so shouldnt they be held within work time ?

best regards
Christian

My thought is - yes, meetings should definitely be held during work time. . they certainly are work, and we all have "lives" outside of work. But on the other hand, when was the last time anyone actually had a 9:00 to 5:00 workweek? :-)

Let us know what YOU think!

What NOT to Wear to Work - Too Much (or the Wrong) Perfume

2007-07-27T11:59:00.000-07:00

I was discussing fragrances with some friends recently, and someone mentioned being "trapped" in an office cubicle next to someone wearing noxious perfume. This lit off a spate of complaints from everyone about their least favorite scent, and in almost every case it involved a scenario where they were in an enclosed space (usually at work) with someone wearing it.

When you work in an office with other people, you're essentially cooped up for about 8 hours with a limited air supply. Under these circumstances, you want to smell like nothing at all, or like something very subtle and universally pleasant. Even things that may smell nice at the first whiff or two can get really annoying by the 4th, 6th or 8th hour.

Perfumes that you love to wear socially, drifting in and out of parties, on a date, shopping with friends, running errands with family, or even to the theater can be too much for the office. (In a theater you're only next to someone for an hour or two at a time, and the ventilation is usually better!)

Some people have reactions to fragrances that you wouldn't expect. Strong, distinctive odors like patchouli or carnation can be offensive in the wrong circumstances, but there are some subtler fragrance ingredients that give people problems. A few days ago, was wearing a subtle, high-quality floral scent that I don't normally wear, and my husband got a splitting headache. He usually loves the perfumes I wear (with rare exceptions) and I was really surprised that this one caused a reaction. It was days before I could get him to smell anything without having a headache. I can imagine him stuck in a cubicle next to someone wearing this scent. Egad.

So, here's my list of tips for cubicle dwellers. Your fellows will thank you!

Practice impeccable personal hygiene if you work in an office.
Use unscented or subtly scented shampoo, hair products and other toiletries.
Go to www.westofparisboutique.com, and enter the word "office" in the search window on the upper left for fragrances that are subtle and nearly universally pleasant and therefore recommended for office use.
Even with these, be very careful to use a light touch.
DO NOT REAPPLY at your desk! (Especially with sprays.) Even if there's no one around at the moment and you think no one will notice, your office mates will notice a cloud of scent when they return.
This is one circumstance when EDTs (the lightest form of scent) are much preferable to EDPs or perfumes.

More What Not To Wear - Sleeveless Shirts!

2007-07-10T15:10:00.001-07:00

Yes, it's summer, and we know that it's hot outside. . . but not in most air-conditioned offices!

There are a few manufacturers who put out some otherwise very nice business outfits for women without sleeves, but women (and men) look much more professional with some sort of sleeves.

Sleeveless tops are great under jackets, as evening attire for a formal occasion, outdoor events like company picnics, etc. But it's hard to take a business person (man or women) seriously that isn't wearing sleeves.

What NOT to Wear to Work!

2007-06-20T11:14:00.001-07:00

Okay, it's summer, and time to loosen up a little. But John and I have been talking about this quite a bit lately and we thought we'd channel our inner Stacey London and Clinton Kelley (from the TLC show What Not to Wear) and put together a list.

I'm all for Casual Friday (John's not so sure- he's a little more formal than I am) but one should show SOME respect for the work we do and the people we work with. And there's years of good evidence that dressing wrong can actually cause damage to a person's career. Sherry Maysonave gives several examples in her book Casual Power of people who unknowingly sabotage their careers because of their clothes.

Yes, it's shallow. But it's true. We don't take the time to really get to know people these days, and come to conclusions quickly. We even treat people that we know well differently when they're dressed differently.

So, we'll be writing articles in the coming days about what NOT to wear.

First thing on our list:

Crocs! They're cute on little girls under the age of 4, and probably very practical to wear in a muddy garden or perhaps to the pool for those who can't stand flip flops (some people don't like having something between their toes, we understand!) but people have actually been wearing these to the OFFICE! Seriously!

I saw a woman in a downtown office in a beautiful office dress - a deep purple crocheted sweater and skirt set with hose and, alas, matching purple crocs. What was strange about this is that, unless she really loves purple, she had apparently deliberately purchased crocs to complement this outfit. I would understand if someone had broken a heel, or it was after hours and she'd had enough of heels for the day and was wearing her backup pair of shoes (for which crocs might be an understandable, if unfortunate, choice for a backup) but choosing to wear crocs with this outfit was a truly puzzling decision.

Not only are they hideous, which should be self-evident (but may not be, given their popularity) it's also possible that they are dangerous. A hospital in Sweden wants to ban them for medical personnel, and claims that several incidents of equipment failures may be linked to static electricity from the nasty rubber shoes.

We'd love to hear what you think - can anyone explain the popularity of these things?

Ravenwerks Information Center Blog Premier

2007-06-20T10:48:00.000-07:00

We've written lots of articles over the years on lots of topics, but have recently been convinced that blogs are
1) just as credible as articles
2) easier for our readers to interact with
3) easier for us to keep current and fresh and
4) generally a nice addition to the products & services we offer.

So, we give you the premier of the Ravenwerks Information Center Blog. We hope you enjoy it and participate, do let us know your opinions (even, or especially, when you disagree with us!) and we look forward to making this a richer community that is, as always,

Committed to Your Success
www.ravenwerks.com